Reach Solar-Ready Homeowners on Facebook and Instagram
While Google captures homeowners actively searching, Facebook reaches homeowners who haven't started searching yet. Our targeted Facebook ads put your solar company in front of ideal customers based on their home ownership status, interests, and demographics – generating leads before competitors even enter the conversation.
Our Facebook Ads for Solar Businesses Results
Why Solar Businesses Need Professional Facebook Ads for Solar Businesses
Google Ads capture active searchers. But what about the 97% of homeowners who aren't searching right now but could benefit from solar?
Facebook and Instagram advertising reaches these potential customers based on who they are, not what they're searching for. Homeowners in your service area. People interested in sustainability and renewable energy. Homeowners with high electricity consumption patterns. Even people who recently moved to areas with high solar adoption.
Facebook ads create demand. They introduce your solar company to homeowners who might not have considered solar yet, or who need a reminder that now is the time to take action.
We've managed millions in Facebook ad spend for solar companies. We know what creative works (hint: real installation photos beat stock images), what targeting options generate quality leads, and how to optimize campaigns for leads that actually convert to installations.
Solar Specialists
We work exclusively with Solar Businesses
Proven Track Record
Hundreds of successful campaigns
Transparent Reporting
Know exactly what you're getting
Challenges Solar Businesses Face Without Facebook Ads for Solar Businesses
Do any of these sound familiar? You're not alone – these are the exact problems we solve every day.
Lead Quality Concerns
Strategic qualifying questions, instant lead scoring, and optimization toward conversions (not just leads) ensures quality improves over time.
High Competition in Feed
Authentic creative featuring real installations and local customers stands out from generic solar ads that homeowners ignore.
Leads Not Converting
We implement speed-to-lead notifications and nurture sequences to ensure Facebook leads receive immediate follow-up before they cool off.
Ready to solve these problems once and for all?
Get Your Free Strategy SessionEverything You Get With Our Facebook Ads for Solar Businesses Services
We handle everything so you can focus on running your solar. Here's what's included in every package:
Ready to Get Started?
Schedule a free strategy call and we'll show you exactly how we can help your solar grow.
No commitment required • Cancel anytime
Why Our Facebook Ads for Solar Businesses Services Deliver Results
We've helped hundreds of Solar Businesses achieve their growth goals. Here's how we do it.
Precise Homeowner Targeting
Reach homeowners in your exact service area using Facebook's targeting: home ownership, income levels, interests in sustainability, and even electricity bill amounts.
Generate Demand Before Search
Most homeowners aren't actively searching for solar. Facebook ads introduce your company and motivate them to consider solar now.
Visual Storytelling
Showcase beautiful installations, happy customers, and local projects through compelling visual ads that capture attention in the feed.
Cost-Effective Leads
Facebook leads often cost 50-70% less than Google Ads leads. While they require more nurturing, the volume and cost efficiency can drive significant ROI.
How Our Facebook Ads for Solar Businesses Process Works
A proven, step-by-step process designed specifically for Solar Businesses.
Audience Research
Week 1We identify the ideal target audiences for your solar business based on demographics, interests, and behavioral signals in your service area.
Creative Development
Week 2We create thumb-stopping ad creative featuring real installations, compelling offers, and messaging that resonates with homeowners.
Campaign Structure
Week 3We build campaigns with proper structure for prospecting, retargeting, and lookalike audiences to maximize reach and efficiency.
Lead Form Optimization
Week 4We design Facebook lead forms that capture qualified leads with enough information to filter quality without excessive friction.
Launch & Monitoring
Week 5We launch campaigns with careful monitoring, making rapid adjustments to optimize for lead quality and cost.
Continuous Optimization
Week 6Ongoing testing of audiences, creative, and offers ensures campaigns improve continuously over time.
The Results Speak for Themselves
Here's what happens when Solar Businesses partner with us for facebook ads for solar businesses.
Ready to Generate Solar Leads on Facebook?
Let's discuss how we can build Facebook campaigns that reach ideal homeowners in your service area and generate a steady flow of solar leads.
Facebook Ads for Solar Businesses for Every Type of Solar
No matter what kind of solar you run, we have the expertise to help you grow.
Battery Storage Installation Marketing
Facebook Ads for Solar Businesses for Battery Storage Installation Marketing
Learn MoreSolar Financing Company Marketing
Facebook Ads for Solar Businesses for Solar Financing Company Marketing
Learn MoreSolar Maintenance & O&M Marketing
Facebook Ads for Solar Businesses for Solar Maintenance & O&M Marketing
Learn MoreEV Charging Installation Marketing
Facebook Ads for Solar Businesses for EV Charging Installation Marketing
Learn MoreUtility-Scale & Solar Farm Marketing
Facebook Ads for Solar Businesses for Utility-Scale & Solar Farm Marketing
Learn MoreCommercial Solar Installation Marketing
Facebook Ads for Solar Businesses for Commercial Solar Installation Marketing
Learn MoreResidential Solar Installation Marketing
Facebook Ads for Solar Businesses for Residential Solar Installation Marketing
Learn More
Facebook Ads for Solar Businesses Services
Across All 50 States
From coast to coast, we help Solar Businesses dominate their local markets with proven facebook ads for solar businesses strategies tailored to each region.
Local Expertise, National Reach
Every market is different. Whether you're in a bustling city or a small town, our facebook ads for solar businesses strategies are customized for your specific location, competition, and customer base.
-
Market-specific keyword research
-
Local competitor analysis
-
Regional content optimization
-
Geo-targeted ad campaigns
Transparent, Honest Pricing
No hidden fees. No surprises. Just results-driven facebook ads for solar businesses that grows your business.
What Solar Businesses Say About Our Facebook Ads for Solar Businesses
"Working with the team on our facebook ads for solar businesses was a game-changer. Within 90 days, we saw a significant increase in qualified leads and our phone was ringing more than ever. They truly understand the solar industry and what it takes to stand out."
Facebook Ads for Solar Businesses FAQs for Solar Businesses
Everything you need to know about our facebook ads for solar businesses services.
We typically recommend $2,000-$5,000/month to start. Facebook needs budget to learn and optimize. Lower budgets can work for smaller service areas, but consistent investment delivers better results as campaigns mature.
Google leads are actively searching and ready to compare options. Facebook leads are often earlier in their journey – interested but not yet in full research mode. Facebook leads require more nurturing but cost less and generate demand proactively.
Real photos of your installations dramatically outperform stock images. Before/after shots, happy customers, and local neighborhood recognition create trust. Video ads showing installation process and customer testimonials also perform well.
We build qualifying questions into lead forms, implement instant lead scoring, and continuously optimize toward leads that convert to appointments – not just form fills.
Still have questions?
Schedule a free consultation to get answers