Marketing That Connects Solar Financing to Installers and Homeowners
Solar financing makes or breaks deals. Homeowners need affordable options; installers need reliable lending partners. We help solar financing companies build visibility with both audiences and grow loan origination volume.
Proven Results for Solar Financing Company Marketing Businesses
We Understand Solar Financing Company Marketing Businesses
Solar financing is the engine that makes the industry work. Most homeowners can’t or won’t pay $30,000+ cash for a solar system. They need loans, leases, or PPAs that make solar affordable.
You provide that crucial link – but the solar finance market is competitive. Established players have installer relationships. New entrants are offering aggressive rates. Homeowners don’t understand the differences between financing options.
Success requires visibility on two fronts:
**Installer partnerships**: Solar installers need financing partners they can trust to close deals. Your rates, approval speed, and installer experience matter.
**Homeowner education**: Many homeowners start researching solar financing before choosing an installer. Capturing them early influences the entire purchase.
We help solar financing companies build visibility with both audiences. From installer-focused B2B marketing to homeowner-focused content, we position your financing as the smart choice for going solar.
19+ Years Experience
We've been helping businesses grow online since 2007. Our expertise is proven and tested.
Industry Specialists
We focus exclusively on solar marketing. We know your industry inside and out.
Proven Results
Our clients see real, measurable growth. We track everything and optimize for maximum ROI.
The Marketing Struggles Solar Financing Company Marketing Owners Face
Sound familiar? You're not alone. These are the challenges we help solar financing company marketing businesses overcome every day.
Breaking Into Installer Networks
Established solar installers have existing financing relationships. Breaking in requires demonstrating clear value.
B2B marketing that reaches installer decision-makers and showcases your competitive advantages: rates, approval speed, dealer tools.
Competing on Rates Alone
Rate wars are a race to the bottom. Differentiating on rate alone isn't sustainable.
Marketing that emphasizes your full value proposition: approval rates, customer experience, installer support, technology platform.
Homeowner Confusion
Homeowners don't understand the difference between loans, leases, and PPAs. They don't know your brand from competitors.
Educational content that explains financing options and positions your products favorably.
Brand Recognition
Unlike installers with local brand, financing companies often lack homeowner recognition.
Consumer-facing content and advertising that builds awareness and preference for your financing.
How We Help Solar Financing Company Marketing Businesses Grow
We've developed proven strategies specifically for solar financing company marketing businesses that deliver real, measurable results.
B2B Marketing
Installer relationships drive volume. You need visibility with solar company owners and sales managers.
LinkedIn advertising, industry publication presence, trade show support, and installer-focused content.
Content Marketing
Educational content about solar financing captures homeowners early in research and establishes expertise.
Financing comparison guides, loan calculators, and educational content that ranks and converts.
SEO
Homeowners searching "solar panel financing" or "solar loans" should find your resources.
Comprehensive SEO for financing-specific keywords targeting both homeowner and installer searches.
Dealer Portal Marketing
Your dealer portal is a key selling point. Its ease of use differentiates you from competitors.
Showcase platform capabilities, approval speed, and dealer support in installer-focused marketing.
Real Results for Solar Financing Company Marketing Businesses
Numbers don't lie. Here's what our solar financing company marketing clients achieve with our marketing strategies.
Marketing Services for Solar Financing Company Marketing Businesses
Comprehensive digital marketing solutions tailored specifically for your business type.
SEO Services for Solar Businesses
Rank #1 when homeowners search for solar installation companies in your service area.
Learn MoreLocal SEO Services for Solar Businesses
Dominate the Google Map Pack and capture homeowners searching for solar companies in every city you serve.
Learn MoreWeb Design Services for Solar Businesses
Convert more website visitors into installation appointments with a solar website built to generate leads.
Learn MoreGoogle Ads Management for Solar Businesses
Generate solar installation leads immediately with Google Ads campaigns optimized for your service area.
Learn MoreSocial Media Marketing for Solar Businesses
Build trust and stay top-of-mind with homeowners in your service area through strategic social media presence.
Learn MoreReputation Management for Solar Businesses
Build a 5-star reputation that makes homeowners choose you over competitors before they even call.
Learn MoreSolar Financing Company Marketing Marketing Questions Answered
Get answers to the most common questions about marketing for solar financing company marketing businesses.
B2B-focused strategies including LinkedIn advertising, industry publication presence, content for installer audiences, and direct outreach support. We help you break into installer networks with compelling value propositions.
Yes. Many homeowners research financing before choosing installers. Capturing them early and referring to partner installers can drive significant volume and strengthen installer relationships.
Focus on specific advantages: approval speed, customer experience, dealer support quality, or niche focus (certain credit tiers, certain regions). We identify and amplify your unique strengths.
We’re familiar with lending marketing regulations and ensure all content and advertising meets compliance requirements. We work with your legal team as needed.
Ready to Grow Your Solar Financing Company Marketing Business?
Get a free marketing strategy session and discover how we can help you attract more customers, increase revenue, and dominate your local market.