Ken Key
I give solar installers the technical backbone to turn online interest into installed roofs and confident homeowners.
Ken Key, Chief Technology Officer and Co-Owner of Solar Marketing Strategies, helps solar installation companies replace guesswork with engineered websites, search visibility, and digital tools. Homeowners get a clearer path to going solar, and installers gain a steadier flow of qualified local projects.
How Ken helps solar businesses grow
Solar Website Engineering
I build fast, mobile-friendly solar websites that make it simple for homeowners to understand their options and request a quote.
Local Solar SEO
I help solar installers show up when nearby homeowners search for installation options, savings, and trusted local providers.
Solar Lead Conversion
I remove friction from quote forms, calls to action, and follow-up flows so more website visitors become booked appointments.
Custom Solar Tools
I create calculators, estimate tools, and CRM integrations that give solar installers a smoother path from lead to signed contract.
Technical and Competitor Analysis
I audit a solar company's online presence and market position to uncover hidden advantages and fix issues that quietly cost projects.
AI and Automation for Solar
I apply practical AI and automation to lead follow-up, scoring, and content so solar teams can focus on closing rather than repetitive tasks.
A trusted solar partner for growth
Every project begins with a close look at the installer's current online presence, local competition, and the path a homeowner takes when deciding to go solar. I hunt for the quiet leaks, such as slow pages, confusing quote forms, or weak local search signals, that drain good leads before they ever become appointments.
Then I build or refine what is actually needed. That might mean a faster website, clearer service pages, a custom solar savings calculator, or automated follow-up sequences tied into the installer's CRM. I test every change against one question: does this create more real conversations between the installer and homeowners ready to act?
Running Solar Marketing Strategies with my wife Dominique means each client gets both sides of the equation. She brings brand and relationship thinking, and I bring engineering and data. As a husband and father in a family business, I know what it means to invest in another owner's success, and I keep working on the details long after launch.
Articles written by Ken Key
Why Does Local Solar SEO Matter for Installers Today
How Solar Marketing Strategies Improve Referral Program ROI
Why Does Local Solar SEO Matter for Service Area Growth
Top 7 Solar PPC Benchmarks to Measure Campaign Profitability
What Is Solar Marketing ROI and How to Track It Accurately
Why Does Local Solar SEO Matter for Multi City Growth
How to Lower Cost Per Lead with Solar PPC Testing
Why Does Local SEO Help Solar Companies Rank Faster
How Do Solar Companies Generate More Leads with CRM
Why solar businesses trust Ken
Full-Stack, Web & AI Engineer
Two decades building SEO systems, custom software, and conversion-focused solutions end to end.
Shipped Products on Apple, Google Play & Amazon
Designed, built, and launched his own apps - real experience taking products from idea to market.
Agency Partnerships
Solar Marketing Strategies is a Google Partner, Meta Business Partner, and Microsoft Advertising Partner.
Ready to grow your solar with Ken?
Book a free strategy call and get a clear, no-pressure plan for growth.