The Solar Marketing Experts
A family-owned digital marketing agency with 19+ years of experience helping solar businesses grow.
Meet the Team Behind Solar Marketing Strategies
We didn't start this company to be another faceless marketing agency. We started it because solar companies deserve better - they deserve a team that understands the pressure of filling installation calendars, speaks the language of kW and ROI, and genuinely cares about helping you grow your business. When you work with us, you become part of our extended family.
Ken Key
Co-Founder & Software Engineer
With over 20 years of experience in software engineering and web development, Ken leads our technology innovation and digital solutions. His passion for helping businesses succeed online drives everything we do.
"There's nothing more rewarding than watching a business owner's face light up when they see their company ranking #1 on Google for the first time."
Dominique Key
Co-Founder & Graphic Designer
Dominique brings creative vision and design excellence to every project. Her expertise in visual storytelling and brand design helps our clients stand out in crowded markets.
"I love being part of our clients' growth stories. When a business owner tells me they're booked months in advance because of our work, that's why I do this."
"When you work with us, you're not just a client number - you're part of our extended family. We treat every business like it's our own, because we know what it takes to build something from the ground up."
— Ken & Dominique Key, Founders
What Solar Businesses Say About Us
Don't just take our word for it. See what solar business owners are saying about our marketing services.
Based on 341+ Google reviews
"I am very satisfied with using the Lead Marketing Strategies platform for digital marketing and SEO projects. It has been a great experience working with skilled experts here for w..."
"Absolutely amazing marketing agency in Commack! Their team is professional, creative, and truly understands how to deliver real results. They helped boost our brand’s visibility,..."
"Lead Marketing Strategies offers a comprehensive approach to digital marketing that truly delivers results. Their expertise in lead generation, coupled with targeted SEO and paid a..."
"Lead Marketing Strategies is an amazing digital marketing agency! Their team is professional, creative, and truly focused on helping businesses grow. They deliver real results with..."
Why We Created Solar Marketing Strategies
After 15+ years helping businesses across every industry, we noticed something: solar installation companies were being underserved by generic marketing agencies. These agencies didn't understand the unique dynamics of solar sales - the long research cycles, the importance of trust-building, or what actually drives homeowners to choose one installer over another.
We created this dedicated solar marketing division to change that. Our team combines deep solar industry knowledge with cutting-edge digital marketing expertise. We speak your language, understand your challenges, and measure success the same way you do - by filled installation calendars and growing revenue.
What We Stand For
Our core values guide everything we do - from strategy to execution.
Family Values
We treat every client like family. Your success is our success, and we're invested in your long-term growth, not just quick wins.
Integrity
Honest, transparent communication is at our core. No hidden fees, no confusing jargon, no empty promises. Just straight talk and real results.
Innovation
We stay ahead of digital trends and emerging technologies. What worked yesterday might not work tomorrow, so we never stop learning and evolving.
Results-Driven
We measure everything and focus on what actually moves the needle for your business. Vanity metrics don't pay the bills - real leads and customers do.
How We Help Solar Businesses Succeed
Our proven 4-step process ensures consistent, measurable results for every client.
Discovery & Analysis
We start by understanding your solar, your goals, your competition, and your current online presence. Our free website analysis gives us the data we need to build a winning strategy.
Custom Strategy Development
Based on our analysis, we create a customized marketing strategy tailored specifically for your solar, your market, and your budget. No cookie-cutter approaches here.
Implementation & Launch
Our team handles all the heavy lifting - from website updates to ad campaigns to content creation. You focus on running your business while we drive results.
Optimization & Growth
Marketing is never "set and forget." We continuously monitor, test, and optimize your campaigns to maximize ROI and scale your success.
Manage Your Solar Marketing On The Go
Track campaigns, chat with your team, and watch your solar grow — all from your phone.
Lead Marketing AI
Powered by AIWe don't just use AI — we've built our own. Lead Marketing AI combines GPT-4, advanced image generation, and custom solar industry models to create content that actually converts.
Lead Marketing Strategies
Solar Marketing Strategies is part of Lead Marketing Strategies, Long Island's premier digital marketing agency. For over 19 years, we've helped businesses of all sizes achieve remarkable growth through strategic digital marketing.
- Full-service digital marketing agency
- In-house team of 30+ marketing experts
- Offices in New York with nationwide reach
- Google Partner, Meta Business Partner, Microsoft Advertising Partner
Lead Marketing Strategies
Commack, NY
Questions About Getting Started
Everything you need to know before working with us
Our services range from $500/month for focused solutions like reputation management to $8,000+/month for comprehensive marketing programs. Most successful solar companies invest $2,000-$5,000/month in digital marketing. The right investment depends on your market competition, territory size, and growth goals. We offer a free consultation to assess your needs and recommend a program that makes sense for your business and delivers strong ROI.
No. We offer month-to-month agreements for most services. We believe in earning your business with results, not locking you into contracts. That said, marketing is most effective with consistency, so we recommend committing to at least 3-6 months to see meaningful results. Some services like website development have project-based pricing.
Every engagement includes a dedicated account manager, monthly reporting, and ongoing strategy optimization. The specific deliverables depend on which services you choose - from SEO and content creation to paid advertising and reputation management. We'll create a custom proposal outlining exactly what's included based on your goals and budget.
We guarantee our work quality and commitment, but we don't guarantee specific results like 'first page rankings' or 'X leads per month.' Anyone who guarantees specific marketing outcomes is being dishonest - there are too many variables outside anyone's control. What we do guarantee is implementing proven strategies, transparent reporting, and working tirelessly to fill your installation calendar.
Start with a free consultation. We'll discuss your current situation, goals, and challenges. Then we'll audit your online presence - website, Google Business Profile, social media, reviews - and identify opportunities. From there, we'll recommend a customized strategy and provide a detailed proposal. If you decide to move forward, we can typically begin work within 1-2 weeks.
To get started, we need access to your website (if applicable), Google Business Profile, and social media accounts. We'll also need information about your service area, target customers, competitive advantages, and business goals. For content creation, we may interview you to capture your expertise. We make the process as easy as possible.
Ready to Grow Your Solar?
Get a free consultation and see how we can help you attract more customers and increase revenue.